Construction and site storage
Solmha Group - Site Store
A two-film product launch campaign and photography package that introduced Solmha Group’s Site Store, a secure storage container designed to be assembled in five minutes.
CLIENT
SECTOR
Solmha Group - Site Store
Construction and site storage
SERVICE
LOCATION
Product videography, drone filming and photography for sales and marketing.
Aberdeen, Scotland
01
Why it was needed
Solmha Group needed to bring a new storage product to market and give prospective customers a quick, compelling reason to pay attention. The Site Store’s key advantage was its ability to be assembled in just five minutes, but that benefit needed to be seen to be fully understood.
The team wanted to move away from the conventional container demonstration and create something with greater visual impact. They also needed a library of professional images to support sales presentations, brochures and wider marketing activity.
02
What we did
We focused the message on what made the Site Store different: a secure and practical storage solution that could be assembled in five minutes.
01
We planned a sleek, cinematic product film to give the Site Store a strong visual identity, alongside a second video focused on the assembly process.
02
We used drone filming to capture the container being assembled from a clear overhead perspective, making the speed and simplicity of the process easy to follow.
03
We produced professional product photography for sales pitches, brochures, digital campaigns and ongoing marketing.
04
THE WORK
Scale, people and process in the same story.
BEHIND THE PRODUCTION
How the work came together.
A closer look at the planning, collaboration and production behind the finished video.
03
The outcome
Solmha Group received a distinctive set of visual assets designed to support the launch and sale of the Site Store. The two films combined product appeal with practical proof, while the photography gave the sales team flexible material for conversations with prospective customers and wider promotional activity.
Two product films with distinct creative approaches.
The five-minute assembly process made clear and memorable.
A professional image library created for sales and marketing.