Insights
Business video production, without the guesswork.
Practical guidance on video production costs, planning, strategy and getting more value from your content. No jargon. No hard sell. Just useful answers for businesses deciding what to make and why.
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Video costs
How much does video production cost in Scotland?
A straightforward guide to business video production pricing, including typical starting costs, what influences a quote and how to set a realistic budget.
Start with the question.
We’ll give you the answer.
Planning
What Type of Video Does My Business Need?
Find the right video format by starting with the communication or conversion problem your business needs to solve.
Choosing a partner
Questions to Ask Before Hiring a Video Partner?
Use these practical questions to compare video partners, understand their process and avoid choosing on showreel quality alone.
Lead generation
Can Video Help Generate Leads for a Business?
Start with the business problem, then choose the format that has a real job to do.
Website strategy
Do I Need Video on My Homepage?
Discover when homepage video can improve understanding and trust, and when it may simply slow the page down.
Visibility
What Is Video Marketing, and When Does It Actually Help a Business?
Start with the business problem, then choose the format that has a real job to do.
Engagement
How long should a business video be?
The right length is the shortest time needed to make the message clear, hold attention and move the viewer towards the next step.
Messaging
What should be included in a business video?
A strong business video needs one clear message, relevant proof and a next step that gives the audience somewhere to go.
Tell us what you need video to achieve.
Still working it out?
Tell us what your audience needs to understand, who you need to reach and what you want them to do next. We’ll shape the message, format and production approach around that goal.